Hey, it’s Laana!

Product Design Strategist currently solving problems in Africa’s digital payments space. I help startups improve conversion metrics with delightful, user-focused product designs loved by consumers & businesses. I have experience building and shipping products, managing a team of designers, and implementing design systems and processes to scale products & innovation.

I’m passionate about Fintech in Africa, Product Design, Architecture, East African Art, wildlife, photography, & rock climbing.

🎨 🖼 🏛 📸 🦒 🧗🏼‍♀️ 🌞 🌍 🧘🏽‍♀️